Virtual Worlds now have a place on Earth: Welcome to Metaverse 08 Real World

The Metaverse 08 is the premier European event for Virtual Worlds. At this conference, experts will thoroughly discuss all subject matter surrounding the applications of Virtual Worlds in a professional environment. The Metaverse 08 is initiated by the Software & Support publishing company, one of the leading B2B providers and Bokowsky + Laymann, a well-known German Second Life agency.

The lectures primarily target marketing decision makers from companies planning to increase or expand their commitment in Virtual worlds such as Second Life. In addition to case studies of internationally successful projects, the lectures will address the target-oriented applications of CL within marketing communication. Furthermore, programmers, designers and content creators will find interesting lectures relating in Game Design. The program will also cover the technical problems associated with Virtual Worlds. The central focus of this conference will be to impart first-hand know-how to professionals.

Metaverse 08 will provide an interesting program and an ideal networking platform for all those who utilize Virtual Worlds in a professional environment.

The evening program aims to bridge the gap between real life and Second Life. There will also be an accompanying exhibition.

The name Metaverse
refers to the Science Fiction novel “Snow Crash” by Neil Stephenson, which was originally published in 1992. The people in this novel escape regularly to the Metaversum – a mixture of the internet and MMORPG (Massively Multiplayer Online Role-Playing Game), where they move through avatars. The concept of the Metaversum, as it is described in the novel, is an important inspiration for virtual worlds such as Second Life.